“As CEO of ADVANCE®AI, my role is to help our dedicated team deliver excellence to our customers. Using our truly innovative AI technology, we help life science organisations gain competitive advantage through real-time campaign analysis. We call it continuous visibility.

Having worked in pharma marketing and sales for more than a decade and then providing commercial and medical affairs software to life sciences for the last 14 years at companies including Zinc, Veeva and Envision Pharma Group, I’m able to share my learnings to make software deployments rapidly successful for our customers.”